Last Updated: April 27, 2020
I. Scope of this Privacy Policy
This Privacy Policy describes the types of personal information DraughtPick (“DraughtPick,” “us,”
“we” or “our”) collects through
https://DraughtPick.com
, the DraughtPick mobile applications and various related
services (the “Site”), and how we collect, use, and share that information.
This Privacy Policy does not govern our collection of personal information
through any other website or other means, other than through the Site.
Our processing of personal data, such as your name, address, and e-mail
address shall be undertaken consistent with the requirements of applicable
privacy laws. The purpose of this Privacy Policy is to provide to users and
potential users of our website information about the nature, scope, and purpose
of the personal data we collect, use and process and to advise data subjects of
their rights. Whether we serve as the data controller or processor, DraughtPick has implemented numerous technical and organizational
measures to ensure the protection of personal data processed through the Site.
However, Internet-based data transmissions may, in principle, have security
gaps, so please understand that absolute protection is not assured.
By using the Site, you accept and expressly agree to our practices
surrounding the collection, use, and sharing of personal information provided
by you in the manner described in this Privacy Policy. If you do not agree with
the terms of this Privacy Policy, you cannot, and we do not authorize you to,
access, browse, or use the Site.
II. Personal Information We Collect
A. Information You Give Us
Except for physical location information and tracking technologies
(as described below), you do not have to give us any personal information to
browse this Site. However, you may be asked to provide personal information to
submit or request information from us, or to use the services offered through
this Site. Once you provide us with your personal information, you are no
longer anonymous to us. This information may include:
Registration Information
: When you sign up for the Site,
you are required to provide information such as your name, username, password,
email address, and date of birth. In addition, you may be asked to provide
optional information, including gender and location to enhance the Site
experience.
Additional Information
: Additional information that you
provide to us, including through feedback, pictures you and receipts you upload,
comments, ratings, reviews, messages, emails, posts to public discussion
boards, event registrations, answers to surveys or questionnaires that you may
submit.
Business Information
: When you sign up for the Site as
a business, you are required to provide information such as your business name,
business type, address, hours of operation, products, contact name, contact
email, contact phone number, primary user name,
primary user email address.
B. Location Information.
In order to access and use
certain areas or features of the Site, you consent to our collection and use of
your physical location information if you use the Site on a location-enabled
device (including GPS, cellular, and Wi-Fi networks) or from your browser.
C. Automated Information Collection
In order to
access and use certain areas or features of the Site, you consent to our
collection and use of certain information about your use of the Site through the use of tracking technologies or by other passive
means. Your consent to our access and use of this “passively collected” information
includes, but is not limited to, the domain name of the website that allowed
you to navigate to the Site, search engines used, the internet protocol (IP)
address used, the length of time spent on the Site, the pages you looked at on
the Site, other webpages you visited before and after visiting the Site, the
type of internet browser you have, the frequency of your visits to the Site,
and other relevant statistics, including the following:
Log Information:
When you access the Site, you
also consent to our servers automatically recording information that your
browser sends whenever you visit a website. These server logs may include
information such as your web request, IP address, browser type, browser
language, the date and time of your request, your computer operating system,
mobile device and mobile operating system, name of your internet service
provider or your mobile carrier, and one or more cookies (small text files
containing a string of characters) that may uniquely identify your browser. Our
servers also automatically record what you click on while visiting the Site.
Location Information:
You consent to our receipt of
location data passed to us from location-enabled devices or that you have
enabled, from your browser, or from third-party services.
Links:
The Site may include links in a format that enables us to
keep track of the IP addresses from which these links have been followed. You
further consent to our collection and use this information to improve the
quality of our Site, product(s) and DraughtPick
business operations.
URLs:
When you visit or access the Site, you consent to our
receipt of the URL of the site from which you came and links you click on to
leave the site. Additionally, advertisers receive the URL of the page you were
on when you click on an ad on the Site.
Cookies:
When you visit or access the Site, you consent to our use of
one or more cookies (small text files containing a string of characters) to
your computer that uniquely identifies your browser. We use cookies to improve
the quality of the Site by storing user preferences, tracking user trends, and
providing personalized content and ads. Most web browsers accept cookies automatically, but can be configured not to do so or to
notify the user when a cookie is being sent. If you wish to disable cookies,
refer to your browser help menu to learn how to disable cookies. Please note
that if you disable cookies, you may not be able to use some customized
features available through the Site.
Web Beacons:
Our Site may contain electronic images known as
web beacons (also called single-pixel gifs and transparent graphic images) that
we use to help deliver cookies on our sites, count users who have visited those
sites, deliver services, and analyze the effectiveness of our promotional
campaigns, for example. We may also include web beacons in our marketing email
messages or newsletters to determine whether an email is opened or if links are
clicked. You consent to our use of web beacons to facilitate Site
administration and navigation, to track the actions of users of the Site, to
compile aggregate statistics about Site usage and response rates, and to
provide an enhanced online experience for visitors to the Site.
Aggregate Information:
We may compile certain
personal information and other information collected through the Site on an
aggregate basis. This information may include, without limitation, the number
of people who have visited the Site and other user demographics. Such aggregate
information does not identify you individually.
III. How We Use Personal Information
DraughtPick
complies with its obligations under applicable privacy
laws by: keeping personal data up to date where needed based on the purposes
for which the personal data is being processed; by not collecting or retaining
excessive amounts of data; by ensuring that appropriate technical measures are
in place that are designed to protect personal data from loss, alteration,
misuse, unauthorized access and disclosure as it is transmitted, stored, or
otherwise processed, and by using appropriate measures to securely destroy
personal data when it is no longer needed by DraughtPick.
Personal information collected through the Site may be used by us
and our affiliates for purposes of:
o
Responding to
your questions and feedback;
o
Providing the services you select through this Site;
o
Tailoring
advertisements to you;
o
Contacting you,
whether by email, postal mail, or telephone with information about this Site,
our products, or our services;
o
For such purposes
as you may authorize at the time you submit the information;
o
Auditing,
research, and analysis to maintain, protect, and improve this Site and our services;
o
Ensuring the
technical functions of our network;
o
Improving and
customizing the content and layout of the Site;
o
Developing new
products and services; or
o
Compiling
personal information and other information collected through the Site on an
aggregate basis.
IV. Personal Information We Share
We do not sell, rent, trade, or otherwise share personal
information collected through the Site, except as described below:
In Connection with our Offerings
. The Site involves the sharing of
certain personal information collected through the Site with (i) other users of the Site, and (ii) as you otherwise
provide your consent. Information which you upload, post, e-mail, submit or
otherwise transmit in connection with the Site to a public message board, chat
area or other public area of the Site will be made public to users of the Site,
including certain metadata related to such activities (such as timestamps). You
are solely responsible for any such information you choose to post on or
through the Site. All information that is posted to a message board, chat area,
or other public area of the Site may be shared by us with (i)
other users of the Site, and (ii) as you otherwise provide your consent. Please
be aware that anything you share publically may be
further shared by other users of the Site (for example, by emailing a
screenshot of your post to non-users). We are not responsible for any such
sharing of information you have shared publically on
the Site.
Subsidiaries and Affiliates.
We may share personal
information with our subsidiaries and affiliates for the purposes for which you
provided the information or as reasonably necessary for our internal
administrative and business purposes.
Service Providers.
We work with third parties
that provide services on our behalf. Such services may include website hosting,
marketing, and website usage analytics. We may share personal information and non-personal
information with these third parties for the purpose of enabling them to
provide these services.
Business Customers.
We provide businesses with
services and data reports. Such services and data reports may include item,
style and venue trends and analyses, item performance benchmarks and quality
assurance information. We will not share personally identifiable information
with these Business Customers.
Menu and Event Services.
We publish menus and events
on behalf of our partners. The menus and events that you submit on https:// DraughtPick.com
may be shared on the Site and on other Social Media platforms such as Facebook
and Twitter.
Consent.
We may share personal information in accordance with any
consent you provide.
Required by Law.
We may disclose personal information or any information collected through this Site
if we are required to do so by law or pursuant to legal process, in response to
a request from government officials or law enforcement authorities, or as
necessary or appropriate in connection with an investigation of illegal
activity.
Certain Transactions.
We may disclose or transfer
personal information or any information collected
through this Site to third parties who acquire all or a portion of our
business, whether such acquisition is by way of merger, consolidation, or
purchase of all or a portion of our assets, or in connection with any
bankruptcy or reorganization proceeding brought by or against us.
Interest-Based Advertising.
We may participate in
Interest-based advertising. This means that you may see advertising on the Site
tailored to how you engage or browse, or you may see advertising for us on
other websites, applications and social media based on your behavior across
websites, applications and social media. We may target ads based on data we
have collected, or data provided by third parties alone or in combination with
the data we collect ourselves. If you choose to interact with specific third
parties who advertise through the Site, the information you provide to them is
subject to the conditions of their specific privacy policies.
In connection with the foregoing activities, third parties, often
called “ad servers” or “ad networks,” may place and access cookies, web
beacons, or other tracking technology on your device to collect information
about your use of the Site and your use of third-party sites. The information
about your use of the Site may be combined with information about your use of
third-party websites to provide targeted advertisements and content that may be
of interest to you (this is known as “interest-based advertising”). The
information they collect from the Site may identify you personally, or they may
associate it with personal information collected in other ways or received from
other third parties. We do not control these third parties or their use of
cookies, web beacons, or other tracking technology. By using the Site you agree to usage tracking and targeted interest-based
advertising.
V. Aggregate Information
We may compile de-identified personal information and other
information collected through the Site on an aggregate basis. This information
may include, without limitation, the number of users who have registered for
the Site and demographic information about users and usage of the Site. Such
aggregate information does not identify you individually. We may use aggregate
information and share aggregate information with third parties for any of the
purposes specified in this Privacy Policy, and for any other lawful purpose.
VI. Your Choices
A. Information You Provide
You can always choose whether or not to provide information on the Site. However,
if you choose not to disclose certain information, you may not be able to
register as a user of the Site, which may limit your access to certain portions
of the Site.
B. Privacy Settings
By default, certain types of
information you choose to submit will be made public to users of the Site. This
includes your account username, profile picture, and any comments or posts you
make to public posts or discussion boards. You can control whether other
profile and activity information as described in Section II.
C. Communications From Us
If at any
time you decide that you no longer wish to receive notices from us regarding
the Site, you may indicate this preference by contacting us at
info@DraughtPick.com
.
D. Further processing
If we wish to use your
personal data for a new purpose, not covered by this Privacy Policy, then we
will provide you with a new notice explaining this new use prior to commencing
the processing and setting out the relevant purposes and processing conditions.
Where and whenever necessary, we will seek your prior consent to the new
processing.
E. Data Deletion
Users have the right to delete their personal data at any time. If you wish to delete your personal data, you can do so directly within the app under the Account Settings section. By selecting this option, all associated personal data will be permanently removed from our systems, except where retention is required by law or for legitimate business purposes. Please note that once deleted, this data cannot be recovered.
For vendors using integration tools with DraughtPick, data deletion can be requested by emailing info@DraughtPick.com. We will process the request and ensure that your data is removed from our systems in accordance with applicable regulations.
For further assistance with data deletion or if you encounter any issues, please contact our support team at info@DraughtPick.com.
VII. Information Storage and Security
We employ reasonable security precautions to help protect against
the loss, misuse, and alteration of personal information provided on or through
the Site. These security measures include: storing
passwords in hashed form, anticross-site-request forgery
measures, SSL encryption of CMS communications, and a monitoring system to
actively screen for unwanted behaviors. However, no method of transmitting or
storing data is completely secure. As a result, although we strive to protect
personal information about you, we cannot guarantee the security of any
information you transmit to us through or in connection with the Site. If you
have reason to believe that personal information is no longer secure, please
notify us immediately by contacting us in accordance with the last section
below.
VIII. Special Notes about Children and California Privacy Rights
Children are not eligible to use the Site, and we ask that minors
(children under the age of 18) not submit any personal information to us. If
you are a minor, you can use the Site only in conjunction with your parents or
guardians.
Under California’s "Shine the Light" law, California
residents who provide personal information in obtaining products or services
for personal, family, or household use are entitled to request and obtain from
us once a calendar year information about the customer information we shared,
if any, with other businesses for their own direct marketing uses. If
applicable, this information would include the categories of customer information
and the names and addresses of those businesses with which we shared customer
information for the immediately prior calendar year (e.g., requests made in
2018 will receive information regarding 2017 sharing activities).
To obtain this information on behalf of DraughtPick,
please send an email message to
info@DraughtPick.com
with "Request for
California Privacy Information" on the subject line and in the body of
your message. We will provide the requested information to you at your e-mail
address in response. Please be aware that not all information sharing is
covered by the "Shine the Light" requirements and only information on
covered sharing will be included in our response.
IX. External Links
The Site may contain links to various websites that we do not
control. When you click on one of these links, you will no longer be
transacting business through the Site. Third party websites maintain their own
privacy policies, and we do not exercise any control over any of the third party websites that may be linked to the Site. If you
visit a website that is linked to the Site, you should consult that website’s
privacy policy before providing any personal information. Please be aware that
we are not responsible for the privacy practices of such other websites, and we
are not liable for their misuse of personal information about you.
X. Special Admonitions for International Use
The Site is hosted in the United States. All matters relating to
the Site are governed exclusively by the laws of the State of New Hampshire in
the United States of America and not the jurisdiction in which you are located.
If you are located outside of the United States of America and you contact us,
please be advised that any information you provide to us will be transferred to
the United States of America and that by submitting information, you explicitly
authorize such transfer.
XI. Updates to this Privacy Policy
We may change or update the Site or any of our policies and
procedures without prior notice, except that if any changes are likely to have
an adverse impact on your rights under data protection law, we will use
reasonable efforts to notify you of the changes in advance in writing or by
post mail, and, where required, obtain your consent to our activities. We will
post a notice on this Site to advise you of any significant changes to this
Privacy Policy and indicate via the “Last Updated” legend in this Privacy
Policy when it was most recently updated. Except to the extent that your
express consent to any change or update is required under data protection law,
your continued use of the Site signifies your continued assent to the terms of
this Privacy Policy, as updated or amended at that time.
XII. Questions Regarding this Privacy Policy
If you have any questions or comments regarding this Privacy
Policy, please send us an email at
info@draughtpick.com
.
M&M Brewhub, LLC d/b/a DraughtPick
Michael J. Moore
CEO
Email:
mike@draughtpick.com